City 7 TV is a new television channel launching across the Middle East and Northern Africa in November 2006. City 7 TV is the vision of Mr Bin Hendi, the chairman of the Bin Hendi group who saw an opportunity to create and produce a top quality local TV channel for a multi-cultural local audience. CITY 7 TV's target market comprises the top business decision makers, young urban professionals, students, homemakers, and tourists of Dubai, with above-average disposable income. CITY 7 TV targets the affluent, multicultural, busy, discerning, big spenders, who are knowledgeable about Dubai's newest developments, aware of local and global trends, constantly attending events and activities, passionate about business and entertainment, and are media and technology savvy. CITY 7 TV is Dubai's City Channel that is accessible to approximately 90 million households in the Middle East and North Africa. CITY 7 TV is a satellite channel available to all viewers free to air on Nilesat: 11862 Vertical, FEC ¾, Symbol Rate 27500. It is also available on all Direct to Home Distribution Systems, and on EVision, Emirates premium cable operator.
